Think of a scenario where a company has numerous apps, and there are looking for someone to develop a website for them. Just imagine a website with an app wrapping and this technique allows a client to promote their website. No longer there require a dedicated section on their website to promote the app.
More about app wrapping and their working
The concept of app wrapping is to package a mobile application in the form of a native app. Coming to the native apps tend to be more secure and the response times are faster. It is specifically formulated for the device on which they are running. Apart from that, they can be updated on a regular basis, and more features can be accessed in comparison to web-based applications.
It has to be said that the use of app wrapping for the needs of your business is evident. But be aware of the fact that not every company requires to invest in app wrapping. Eventually, it all comes down to what you are trying to achieve with the app. For example, if you are looking to develop a polished product, then the concept of app wrapping will not turn out to be the best solution for your needs. But if your objective is to drive in more traffic along with conversions from the mobile app investment in app wrapping is the right way to go.
App wrapping is a module that companies resort to the user when they are planning to package their mobile apps. This is normally undertaken with the aid of an app store-approved wrapper. They are known to provide a professional and consistent feel or look to your app that is bound to increase downloads and encourage the users where they recommend it to be used by others.
It has to be said that app wrapping is becoming more and more popular in recent times, as a lot of users have switched over to mobile devices that are equipped with app stores. The ease of installing and using mobile apps makes them a viable tool when it comes to the marketing needs of the business.
Numerous reasons are there why a company may require an app wrapper. They may have gone on to develop an existing web app and would look to feel like a native app. There may be a situation where they are looking to create a new app from scratch and would require some form of help to make it look appealing. Even there may be situations where they are looking to enhance the user experience on the current app. Another example is that there are looking for a professional appearance for the app in the app store.
The reasons why a company looks forward to wrapping the app?
There are a series of reasons why a company may look forward to wrapping its app. A simple reason is that the size of the app may be too large to fit on a single screen. Another reason is that the app may contain sensitive data or images, which requires some form of protection. Platforms like Appsealing are known to provide expert advice when it comes to app protection. On the other hand, there are a few companies that would want to ensure that their app looks refined and polished.
Numerous ways are there by which you want to wrap an app. But it involves compressing the file size, and it makes the app look likeable. The companies are also known to wrap the app that protects them from viruses and malware. In the overall context wrapping is an excellent way to make it look nicer and protect it from potential threats.
Who is likely to benefit most from app wrapping?
The process of app wrapping is to package an app in the form of a standalone solution. It has to be stated that the benefits of wrapping an app are manifold. For starters, it provides an ideal opportunity for the companies to monetize their apps or they are going to rely on in purchase ads. Secondly, it provides a seamless experience when you happen to install apps on the devices. No longer do you need to hunt among the various app stores for the one that you are looking for. The best part about app wrapping is that it extends support among Apple and Android users that enhances the possibility of it being downloaded and used.
A couple of forms of app wrapping are there as it can be enterprise or direct to consumer. The latter is often used by small companies who are looking to enhance their visibility on iTunes or via a Google play store. On the other hand, the larger companies are known to opt for enterprise app wrapping to be protecting their Intellectual property IP and is known to manage the permissions in a precise manner.
The manner by wrap the application for success
App wrapping is a polished way and gives an engrossed look to your application. A company is able to differentiate it from the competition, and increase user engagement. It is known to enhance the search engine optimization methods. Numerous types of app wrappers are out there in the market. It is to make an application look secure and feels like a finished product. It is necessary that you need to keep a few things in mind when you are wrapping an application.
Keep the theme simple
One of the things that you need to do is to choose a theme for your application. This is going to provide you with an overall feel of the application. An ideal piece would be an easy one to maintain, and it is going to deal with the rest of the branding. When you are choosing a theme you need to figure out the user interface. Make sure that the one that you choose has to be user friendly on all counts.